• Apr 4, 2019 from 1:00pm to 2:30pm
  • Location: Webinar via Adobe Connect and Phone
  • Latest Activity: Apr 3

The DPP and the 4 P's of Behavior Change: Applying behavioral economics to the lifestyle change program

How can Lifestyle Coaches encourage participants to make and stick with their behavior changes? What works best when a participant is struggling with will power or motivation? This webinar briefly addresses the 5 psychological barriers to making healthy choices, followed by an introduction to the 4 P’s framework – Possibilities, Process, Persuasion and Person  -  developed by Chance, Dhar, Hatzis & Huskey, 2016. A mock case example is provided to engage the participants in applying the 4 P’s to nudge individuals to healthier food choices.

Cost: The fee for this webinar is $50 per person, payable by credit card only.

Group discounts are available for groups of 5 or more Lifestyle Coaches. Please email for more information on pricing and registration.

If you are unable to attend the live webinar, please register and a link to the recorded version will be sent to you a few days after the webinar and will be available for viewing for a limited time

To ensure you receive all registration emails, please add to your list of safe senders and be sure to check your junk mail folder for event emails..

Registration will close at midnight on Wednesday, April 3rd.

Register Now!